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Saravanaa Bhavan

Saravanaa Bhavan is a renowned Indian vegetarian restaurant chain founded in Chennai, Tamil Nadu, in 1981. It has since expanded globally and gained popularity for its authentic South Indian cuisine. With over 150+ restaurants worldwide, it is celebrated for its quality, fresh ingredients, and excellent service.

Client

Saravanaa Bhavan

Year

2022 - present

Category

Vegetarian & Vegan Restaurant

Type of Work

Social Media Strategy and Marketing
Content Creation
Photoshoots and Video Shoots
Creative Copywriting
Events

As experts in the food and hospitality industry, we specialize in creating and executing comprehensive branding and marketing strategies for Saravanaa Bhavan. Our expertise lies in crafting compelling branding and marketing plans that showcase Saravanaa Bhavan's culinary offerings and emphasize its unique selling propositions. Through a strategic blend of traditional and digital marketing channels, we aim to elevate the brand's visibility and attract both existing and potential customers.

Food photography and styling are crucial aspects of our work, as we ensure each dish is presented in an appetizing and visually appealing manner. Collaborating with talented photographers and stylists, we capture the essence of the food, enticing potential diners to experience the restaurant's delectable offerings.

We handle a diverse range of responsibilities, including managing customers' feedback and complaints across all social channels. By engaging with patrons on platforms such as Facebook, Twitter, Instagram, and others, we ensure that their voices are heard, and their concerns are addressed promptly and courteously.

Additionally, we excel in menu design and creative copywriting, creating visually captivating menus that align with the restaurant's aesthetic and communicate the story behind each dish. Engaging and persuasive copy entices diners to explore new culinary adventures while catering to the preferences of regular patrons.

Moreover, we organize food festivals and events, celebrating the diversity of South Indian cuisine and introducing new menu items. Additionally, we manage and promote the restaurant's presence on food delivery apps, making it convenient for customers to enjoy their favorite dishes at home.

In summary, our work revolves around translating Saravanaa Bhavan's culinary excellence into engaging experiences. Through effective branding and marketing, tantalizing food photography, innovative menu design, and seamless event and delivery management, we contribute to the restaurant chain's continued success and reputation worldwide.

Performance
 

  • Significant increase in engagement by 15%

  • Reached 512 accounts on social media

  • Impressive food photography and styling

  • Engaging and persuasive menu design and copywriting

  • Successful food festivals and events

  • Enhanced food delivery app management

  • Growing popularity among vegans

  • Strengthened sense of customer community

Feedback
 

​Despite never once meeting Shivaani, she has executed a well constructed digital strategy and with creativity! I trust her skills in bringing awareness to my business.

~ Shiva Kumar (Managing Director, Saravanaa Bhavan)

© 2023 by 3 Core Project 

📍 Malaysia & India

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